Archive for January, 2010

Apple Tablet Coming Tomorrow!!

So for those of you who love all things Apple, like myself, I hope you are ready for the “exciting new product” that Apple is preparing to announce tomorrow.
The rumor for a while has been that the Apple Tablet is coming and apparently it is! McGraw-Hill CEO Terry McGraw who has had a long partnership [...]

Read the rest of this entry »

McDonald’s Failed Attempt to Grab the “Urban” Market

In my opinion, and I’ve had this opinion for a while, all those who say they are “Urban Marketers” or that companies and brands need to attract an “Urban Market” need to be slowly  burned with matchsticks. If they think throwing in a fake rapper or having a street dance sequence is a sure way [...]

Read the rest of this entry »

UP! Music Video by Pogo

Some people know how to turn off an audience with their attempt to attract a younger and “cooler” audience. Disney has the babies locked down but they realize they can benefit from a bit of an older crowd being interested in their projects, mainly additional ticket sales at movie theaters. Everyone’s looking to grab on [...]

Read the rest of this entry »