UP! Music Video by Pogo

Some people know how to turn off an audience with their attempt to attract a younger and “cooler” audience. Disney has the babies locked down but they realize they can benefit from a bit of an older crowd being interested in their projects, mainly additional ticket sales at movie theaters. Everyone’s looking to grab on to the 18-34 year old audience, the easily influenced and highly influential only when targeted properly.

The Disney/Pixar movie UP! was a highly successful movie. I don’t know how many of hose ticket sales were attributed to adults, but it was all the rage in the world of Social Media. Part of this excitement may be due to this awesome video created by video remixing virtuoso Pogo.

According to Pogo the track is “composed using chords, bass notes and vocal samples” all directly from the film. Excellent stuff. Enjoy.