Ok now, I’m not a breakfast person. Not that I don’t want to eat it, I just trade food for extra sleep. Sleep always wins! But when I do wake up and step on my cat in the morning, I tend to always wake up to these awesome Jimmy Dean breakfast foods commercials. The ads [...]

With the obsession with Twilight, True Blood and all these other vampire films and shows, Verizon has found an awesome way to capitalize off of that. Though I’m an avid iPhone user and long-time AT&T customer, these Verizon map ads  make me hang my head in shame. Come on AT&T, who said chunky Luke Wilson [...]

So when you think of Puma what do you think about? Sports. Sneakers. Jamaican Track & Field. But now they’ve just added another branding opportunity to their repertoire… The Puma Phone.
Yes my friends, See how fast you run in those kicks, that’s how fast the download speed is. Ok, that may or may not be [...]

So for me, the verdict is still out about the new social media venture Google launched called Google Buzz. A few things that already have them on the bench:

Privacy- How come when I signed up I already had a few people following me? Some I didn’t want to hear from for months or years. Now [...]

Created by BBH New York

With so many companies entering the Social Media space, and with many still being skeptical, the question is still out there– Does social media work as part of a marketing strategy? Companies have said they are going to invest more in social media, but is the ROI attractive enough and can it really be measured?
Word [...]

So for those of you who love all things Apple, like myself, I hope you are ready for the “exciting new product” that Apple is preparing to announce tomorrow.
The rumor for a while has been that the Apple Tablet is coming and apparently it is! McGraw-Hill CEO Terry McGraw who has had a long partnership [...]

In my opinion, and I’ve had this opinion for a while, all those who say they are “Urban Marketers” or that companies and brands need to attract an “Urban Market” need to be slowly  burned with matchsticks. If they think throwing in a fake rapper or having a street dance sequence is a sure way [...]

Some people know how to turn off an audience with their attempt to attract a younger and “cooler” audience. Disney has the babies locked down but they realize they can benefit from a bit of an older crowd being interested in their projects, mainly additional ticket sales at movie theaters. Everyone’s looking to grab on [...]

I love creative thinking in regards to marketing. A Minneapolis-based furniture design company Blu Dot launched an out-of-the-box marketing experiment in New York that capitalized on our obsession with bringing one man’s furniture trash into our home to complement the current decor.
Blu Dot is leaving 25 of its iconic “Real Good” metal chairs around the [...]